Tumblr assignments: Personal strategy, case study and follow recommendations
Personal strategy: Create a semester-long Tumblr plan for yourself, following the guidelines previously outlined. At the end of the semester, you will evaluate how your plan went. (See the class website for guidelines to develop and execute your plan.)
Blogging: Speaking of a personal strategy, that means you’ll need to create a Tumblr account. (You can use a previously created account.) Post at least once a week for the rest of the semester; that should be part of your plan. Posts can be anything you want — content and themes are up to you, as you outline in your personal strategy. Blog posts will be due 8 a.m. Monday morning. Include your blog’s URL in your personal strategy.
Case study: Follow a news source (local, national or international), a brand, a celebrity and a college student (from any college or university) for 48 hours, and create a Tumblr case study following the guidelines previously outlined. They cannot be the same people or businesses that you followed for your Twitter or Facebook case studies
Follow recommendations: Suggest five Tumblr blogs that your classmates should follow. They can include any of the people or brands that were part of your case study. Include the nature of the recommended users’ posts: Professional, personal, humor, etc. Identify why each is a good follow. Share your recommendations as a Facebook group post.
Remember: Spelling, grammar and punctuation count.
All assignments are due before class Feb. 28.
